How To Fine-Tune Your Copywriting And Write In a Style Unique To You
There are a lot of copycats out there. You know, people who try to act, think, and communicate like someone else—instead of looking within themselves to find a unique style, tone, and voice.
If copywriting were easy, then anyone would be able to do it... and copy wouldn't be something people would be willing to pay for.
That's why people copy others. They imitate the style of another famous writer because they think that's what's going to work. And to be honest, sometimes it does.
But here's the thing, a copy of something will never be as good as the original. The "Picasso" painting at the Dollar Tree is going to cost you $1, while the original will fetch ya far, far more.
So how to get better?
That's the recommended number of words I suggest you write per day. Note, I said per day... not when you have the time or one a day. Per. Day.
This is how you get better at anything: you figure out what you want to improve, and you make it a daily task.
If you think 500 is too low, make it 1,000. Hell, 2,000 if you're up for it.
Don't make the mistake of making it too difficult for yourself. I recommend 500 because it's not intimidating and it'll take you 15-30 minutes.
If you're concerned about being judged, don't. Heh, the harshest critic you'll have while doing this is you.
Also, do this.
Keep It Private (At First)
You don't have to let anyone see your copy, at first.
Go ahead and get 30 days in before sharing your copy; just make a Google Drive folder titled "30 days" — write in it daily — and you'll be good to go in a month.
Some might consider this a waste of time. They'll say if you're not selling something, what you're doing is worthless. I disagree. What I'm talking about will help you if you're new and getting started with writing copy. This exercise I'm recommending is helpful for dipping your toes in the water.
Alternatively, you can do this.
Get Support From Others
Something else you can do is share your copy with other copywriters; either ones who are new, experienced, or a mixture of both.
I'm considering the thought of starting one of these groups. Nothing's set in stone, yet. If you want to express your interested click here now.
If I get enough people, I'll email you with info about joining and what I come up to help each other as a group write better copy.
Remember: day by day, that's how you get better.